What We Do
The Communications Office fulfills several key functions and provides services to Libraries staff. We can help you with the following kinds of projects:
- creating and implementing marketing and promotional plans for events, programs and services at the Libraries;
- working to attract audiences to events and programs;
- working with the MU News Bureau to garner coverage of Libraries events, programs, and services;
- designing print and electronic publications (brochures, posters, postcards, web sites, and other publications) to support and promote Libraries events, programs, and services; and
- writing and editing text for publications (print and online).
Who We Are
Shannon Cary , Communications Director (573-882-4701; carysn@missouri.edu)
overall strategic direction; marketing planning; writing and editing; media relations; first point of contact for all communications needs.
Communications Advisory Group
A Communications Advisory Group was formed in August 2006 to assist the Communications Officer in implementing the recommendations of the
Communications, Marketing, and Public Relations Task Force's Final Report.
The group's primary objectives are:
- To undertake activities that establish a clear and positive image of the libraries in the university community;
- To build an internal marketing culture by keeping staff informed of marketing activities and goals and by encouraging staff to participate and contribute ideas for marketing endeavors; and
- To establish a consistency in communication methods and style by providing advice and coordinating the planning, development and production of promotional products, events and activities for the libraries.
Group Members
Communications, Marketing, and Public Relations Task Force, 2005-2006
- The Task Force was charged with developing and implementing a comprehensive and long-range marketing plan for the MU Libraries.
Resources for Staff
Promotional Materials
Last updated: Dec 7, 2007