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 MU Libraries University of Missouri-Columbia MU Libraries

Journalism : Strategic Communication (Journalism)

Databases for Articles

Databases for Strategic Communication (Journalism)
Advertising RedBooks.com Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://www.redbooks.com
  
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Business Source Premier Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://search.ebscohost.com/login.asp?profile=web&defaultdb=buh
  
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Communication and Mass Media Complete Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=ehost&defaultdb=ufh
  
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Communication Studies: A SAGE Full Text Collection Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://www.csa.com/htbin/dbrng.cgi?username=columbia&access=columbia8&db=sagecom-set-c
  
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EconLit Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://search.ebscohost.com/login.aspx?authtype=ip,uid&profile=ehost&defaultdb=ecn
  
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Factiva Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://global.factiva.com/en/sess/login.asp?xsid=S003Wvj0XNyMTZyMTApMDAqNDAvNXmm5DFHY96oYqZlNFFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFBQUFB
  
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LexisNexis Academic Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://www.lexisnexis.com/us/lnacademic
  
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PsycINFO with PsycARTICLES Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://ovidsp.ovid.com/ovidweb.cgi?T=JS&MODE=ovid&PAGE=main&NEWS=N&D=psyh
  
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SRDS Online Restricted to faculty, students, and staff at The University of Missouri
http://proxy.mul.missouri.edu:2048/login?url=http://www.srds.com/library
  
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Journals

Journals for Strategic Communication (Journalism)
  • Advertising Age
  • International Journal of Advertising
  • Journal of Advertising
  • Journal of Marketing
  • Journal of Marketing Communications
  • Journal of Marketing Research
  • Marketing Science
  • Public Relations Review
Tips for finding journals and journal articles
  • Looking for a specific article or journal? Try the Journal/Article Finder
  • Need to search for articles by keyword or topic? Try Databases in the Databases tab

Other Resources Online

Other Resources Online for Strategic Communication (Journalism)
AdAccess
http://scriptorium.lib.duke.edu/adaccess/
  

Advertising Research Foundation
http://www.arfsite.org/
  

American Marketing Association
http://www.marketingpower.com/
  

Classic American Magazine Advertisements
http://www.thetinbox.com/
  

Council of Public Relations Firms
http://powerreporting.com/category/Beat_by_beat/Religion
  

Ellis Library’s guide to finding business and economics information
http://mulibraries.missouri.edu/guides/subjects/companyinformation/default.htm
  

eBooks / Books

Tips for finding books
  • Looking for a specific book? Try the Book Finder
    • The Book Finder first searches in the MERLIN catalog.
    • If no resources are found in MERLIN, the search moves to the MOBIUS catalog (a catalog of many Missouri libraries).
  • Need to search for a book by keyword or topic? Search the MERLIN catalog